In celebration of BMW‘s 100th year anniversary, Coscharis recently collaborate with the renowned fashion house MAJU to unveil its “Maju x BMW Edit”. The objective was to highlight the BMW lifestyle and fashion collections in Lagos.
According to the General Managing Marketing and Corporate Communications, Coscharis Motors, Abiona Babarinde, “the BMW brand has always stood for fashion and trend setting especially with regards to designs and quality”.
This centenary campaign is for those who want to extend their experience beyond the road and further their experience of the typical BMW dynamism and lifestyle – now with a wider range of products, styles and models to choose from aside the best know models. These include BMW 2 series, 4 series, 5 Series, 6 series and the all new X4.
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